EMT Practice Test

1. Question Content...


Question List

Question1: Which types of campaign and target group cannot be associated? Note: There are 2 correct answers to this question.

Question2: You want to customize the SAP Marketing Cloud solution according to your customer's specific requirements. How can you customize SAP Marketing Cloud?

Question3: When importing actual data from SAP ERP, where is the data associated to the campaign shown?

Question4: You want to adapt or extend the standard reporting options. What underlying technology is used for this?

Question5: Your customer is a manufacturer that currently executes campaigns for both B2B and B2C contacts. Which system flags store the business relationships of these contacts? Note: There are 2 correct answers to this question.

Question6: Your customer is running trigger-based campaigns based on event registrations, and needs to change the content and target group within the campaign. What are the correct steps to execute?

Question7: Which of the following tasks can be performed using the Export Software Collection app? Note: There are 3 correct answers to this question.

Question8: Which communication mediums can be maintained via the campaign execution blacklist? Note: There are 2 correct answers to this question.

Question9: Which out-of-the-box actions are available for campaigns?

Question10: You want to integrate SAP Marketing Cloud and SAP Commerce. Which objects can be integrated between the two systems as part of the standard offering? Note: There are 3 correct answers to this question.

Question11: You have defined several marketing areas for campaign execution in your SAP Marketing Cloud system. What steps do you have to execute to send birthday e-mails to all contacts across those marketing areas?

Question12: Which integration scenarios are supported when you set up integration between SAP Marketing Cloud and SAP Cloud for Customer as a standard offering?

Question13: What applications can you use to bring extensibility-related developments from the quality to the production system within SAP Marketing Cloud?

Question14: When working with the Lead Nurture Stream app, you can define multiple lead stages and multiple campaigns for each stage. What is the maximum number of stages that can be defined and the maximum number of campaigns per stage?

Question15: Your customer wants to use a set of attributes for segmentation. The attributes are available in an existing data source. Which configuration app can you use to assign the existing data source?

Question16: Which Core Data Services (CDS) view types are typically called by analytical tools such as SAP Analytics Cloud or the Query Browser?

Question17: You have prepared an analytical report using the Design Studio application in SAP Marketing Cloud. How can you provide this analytical report to another user? Note: There are 2 correct answers to this question.

Question18: You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?

Question19: You want to create a custom business object and there are three options to load data into it. What UI can you use to show the custom business object's data fields?

Question20: You want to delete the interactions of several contacts from SAP Marketing Cloud that were collected via one specific source system. Interaction information from other sources can remain in SAP Marketing Cloud. Which application jobs do you need to execute? Note: There are 2 correct answers to this question.

Question21: A marketer wants to set up a daily run campaign with a dynamic target group of people who live in a specific region of a country. There is no customer data referencing that specific region in the system yet. What do you need to do to set up the campaign in advance?

Question22: Which of the following statements describe Account Based Marketing? Note: There are 2 correct answers to this question.

Question23: Your customer has added new interests directly in the production environment that were not configured in the test environment. What other applications can be configured directly in the production environment? Note: There are 2 correct answers to this question.

Question24: A company plans their budget for each brand by country, region, industry, and media types. For this company, the manufacturing industry is not relevant for the Bahamas. Assume that the relevant marketing areas, media types, and custom dimensions have been created. What are some key steps to consider when you are creating the planning model for this company? Note: There are 2 correct answers to this question.

Question25: Your customer wants to send a discount to every consumer as soon as they install their mobile app. Which of the following are the correct campaign types to use? Note: There are 2 correct answers to this question.

Question26: You are using the A/B testing feature of campaign management to maximize the efficiency of your e-mail campaigns. Which determination methods for identifying the winner email are supported in SAP Marketing Cloud? Note: There are 2 correct answers to this question.

Question27: What reporting options are available as part of analytics within SAP Marketing Cloud? Note: There are 2 correct answers to this question.

Question28: Which key figures can you use to evaluate the effectiveness of a recommended scenario?

Question29: You want to bring multiple branches together for a campaign and simplify it by merging. What are the important points to consider when using this functionality? Note: There are 2 correct answers to this question.

Question30: You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct answers to this question.

Question31: You need to create a new custom report that contains information from two different data sources. Which apps would you use to create this?