EMT Practice Test

1. Question Content...

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Question1: Form or Form Handler? I want to integrate with a third-party system.

Question2: What is a good bounce rate?

Question3: Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Pardot prospect field? Choose 2 answers

Question4: What is the expected behavior if an automation rule is NOT set to repeat?

Question5: Which Pardot function should be used to track prospect engagement on a banner ad on a third-party site?

Question6: How can you delete a prospect?

Question7: A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted.
If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?

Question8: Which three activities can increase or decrease a score in the baseline scoring system? (Choose three answers.)

Question9: If a form is added to a landing page, where will the submissions be reported?

Question10: By default Pardot will sync with what types of accounts in Salesforce?

Question11: By default (using business accounts) Pardot creates new records as:

Question12: A user wants to set up an automated grading model in Pardot.
Which two components are required to achieve this? Choose 2 answers

Question13: What is the main difference between automation rules and segmentation rules?

Question14: You want to get some insight into a prospects score at each stage in their lifecycle. What Pardot report can you use?

Question15: Administrators can reset passwords for users

Question16: LenoxSoft's email template designer has been tasked with driving more engagement with the company's email content. They want to use the Click-Through Rate report to see which links prospects clicked.
What insight does this report provide the template designer?

Question17: Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers

Question18: Which Salesforce field type is unsupported for syncing with Pardot?

Question19: What step type would be used in engagement studio to add prospects to another engagement studio program's recipient list?

Question20: The drip program "New Client Onboarding" is set to "Only send emails during business hours (10am - 4pm M-F)." The drip logic is outlined below:Start Step 1: Send email "Welcome."Step 2: Pause 3 days.Step 3: Send email "Getting Started."Step 4: Pause 7 days.Step 5: Send email "Tech Setup."Step 6: Pause 7 days.Step 7: Send email "Complete Configuration." EndIf a prospect starts the drip program on Wednesday, when will the email in Step 3: Send email "Getting Started" be received by the prospect?

Question21: What factors are involved with and determine email deliverability?
(Choose 2)

Question22: On which two types of domains does Pardot set cookies? (Choose two answers.)

Question23: There are a number of unassigned prospects in the Lenoxsoft database that have NOT been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100.
What automatic workflow can be created to prevent them from getting assigned?

Question24: What should you do when multiple users are editing an email template at the same time?

Question25: What is tracked by the custom email links generated by Pardot?

Question26: What do spam complaints refer to in an email report?

Question27: Arrange these events in sequence:
A . The visitor is now a prospect.
B . A visitor submits a conversion form
C . A cookie is applied
D . The prospect's activity history is available to view in Pardot
E . Visitors access your company website

Question28: Creating or marking an opportunity as lost will result in the change of a prospect's score

Question29: What type of Information do rule step types look for in engagement studio programs?

Question30: Completion actions only affect prospects not visitors?

Question31: What are the benefits of warming up an IP address?

Question32: How can a prospect's score be changed?

Question33: An Administrator wants to create a list whose members are all in the prospecting stage of the opportunity. Once the opportunity moves to another stage, the prospect should no longer be a member of this list. Which automation tool should the Administrator use to create this list?

Question34: A user needs to change which email template is used in a running engagement program.
What is the first step the user must take In order to make this change?

Question35: Jim, a sales manager, just converted a lead to a contact in Salesforce, but none of the lead's Pardot information (score/grade) transferred over. How do you address this issue?

Question36: Which three variable tags can be used on layout templates for landing pages?
(Choose three answers.)

Question37: A prospect believed to be on a drip program did not receive an email. What troubleshooting step could an Administrator take to determine why the prospect did not receive the email?
Choose 3 answers

Question38: A designer wants to apply LenoxSoft's styling to assets in Pardot. Which two assets can they control CSS styling for In Pardot'
Choose 2 answers

Question39: What would make the Salesforce connector become unverified?

Question40: A client wants to submit data to Pardot as well as their own database. What do you recommend they use?

Question41: What editions of Salesforce can sync with Pardot?

Question42: LenoxSoft's Marketing Manager notices that clicks on the email link www.lenoxsoft.com aren't being counted in the list email report.
Based on this link's format, why wouldn't it have been re-written for tracking?

Question43: What are the key technical items required to set up during implementation?

Question44: Why should you set a form to Always Display?

Question45: Identify three webinar connectors for Pardot

Question46: What will undelete a prospect?

Question47: A new Lead record is created in Salesforce without an automatically email address and the Salesforce connector is set to automatically create prospects In Pardot.
What action will occur in Pardot?

Question48: An administrator includes a link to a file on a web page that the company does NOT own on the company website.
What is the best way to be able to track the number of visitors who access this file?

Question49: When an opportunity is created in Pardot from the sync with Salesforce, what campaign is set on the opportunity?

Question50: None of the above
Email, First Name, and Last Name are required fields in order for GoToWebinar to register a new user to an event.

Question51: A Pardot administrator wants to export a .csv of prospects that purchased a certain product within the last year. The product is captured in a Product Name field on the prospect record. The company's product will soon be changing names, therefore they need a one-time export of all prospects that have this specific product currently listed in the Product Name field.
What is the recommended way to identify these prospects to export to .csv?

Question52: What happens to wait when a user paused an engagement studio and the prospect still has time remaining on the wait period.

Question53: Which three activities can be used to trigger an increase or decrease in a prospect's score? (Choose three answers.)

Question54: A user needs to be able to import and export lists. What user role do you give them?

Question55: What is an ideal Click-Through Rate (CTR)?

Question56: How can an admin find the number of mailable prospects in their database?

Question57: Completion Actions are retroactive.

Question58: A prospect is permanently deleted from Pardot. That prospect then fills out a new Pardot form and submits their information.
What happens to the prospect?

Question59: What does the Data.com connector allow you to do?

Question60: Viewing your pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited your pricing page. What automation tool would best achieve this?

Question61: How many CRM How many CRM connectors can a Pardot instance have verified at one time?

Question62: If Salesforce has a custom field of the same name on Leads & Contacts where does Pardot pull the field name from?

Question63: Which two capabilities are true for completion actions? Choose 2 answers

Question64: What can the GoToWebinar connector do?

Question65: When prospects register via a Pardot form, they will still receive GoToWebinar's reminder and registration emails.

Question66: There are absolutely no restrictions on how you assign custom users abilities.

Question67: Your client wants to filter out their own IP address that is currently skewing their results. What do you recommend they use?

Question68: How can you preview/test matches for automation rules before you run them?

Question69: Which asset needs to be created first m order for a user to send a prospect a one-to-one email?

Question70: Where would an administrator go to check if the Email Sending Domains are set up properly after updating the DNS?