EMT Practice Test

1. Question Content...

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Question1: What is the correct formula to display the value of the raw data column of "RetailPrice' plus an additional 5 percent?

Question2: Which three actions can be applied to a previously created segment?

Question3: A user needs permissions to access Data Cloud to create, manage, and publish segments. However, the user should not be allowed to create reports or manage data sources. Which permission set should an administrator assign?

Question4: What are the two minimum requirements needed when using the Visual Insights Builder to create a Calculated Insight?

Question5: Which data model subject area should be used for any Organization, Individual, or Member in the Customer
360 data model?

Question6: An organization is looking to use Data Cloud to unify data across 5 Salesforce orgs, 2 Marketing Cloud accounts, 6 Amazon S3 Buckets, and 4 Personalization datasets. As far as connection limits are concerned, which platform is going to present a challenge?

Question7: Which of the following are characteristics of Formulas? (Choose 2)

Question8: When setting up the data source object or schema for data ingestion, what are the three data categories to select from?

Question9: What is therelationship between Individual and Contact Point Objects?

Question10: Which operator can be used to create a segment for a birthday campaign that is evaluated daily?

Question11: What are two benefits Data Cloud provides a company in relation to managing customer data?

Question12: What can be customized in the Data Cloud canonical model?

Question13: Which two dependencies can prevent a Data Stream from being deleted?

Question14: The leadership team at Cumulus Financial has declared that customers who have deposited more than
$250,000 in the last 5 years and who are not using advisory services, will be the central focus for all new campaigns in the next year. Which two features support this need?

Question15: A customer wants to use the transactional data from their data warehouse in Data Cloud. They are only able to export the data via a SFTP site. What are two recommended ways to bring this data into Data Cloud?

Question16: Which two statements about Data Cloud's Web and Mobile App connector are true?

Question17: An administrator wants to be able to create a multi-dimensional metric to identify unified individual lifetime value (LTV). Which sequence of DMO joins are necessary within the Calculated Insight to enable this calculation?

Question18: Cloud Kicks has received a Request to be Forgotten by a customer. In which two ways can Data Cloud honor this request?

Question19: What is the maximum limit of the number of records for Full Refresh Extract Method?

Question20: A segment fails to refresh with the error "Segment references too many Data Lake Objects (DLOs)". What are two remedies for this issue?

Question21: What should be the type of the Event Time Field while ingesting Engagement data?

Question22: Which match criteria is only available as custom in order to perform an exact match in Identity Resolution?

Question23: Which option allows an organization an easy way to ingest Marketing Cloud subscriber profile attributes into Data Cloud on a daily basis?

Question24: Which three components of Data Cloud can be bundled within a Data Kit?

Question25: Which three out-of-the-box connectors are available for Data Cloud?

Question26: What should an administrator do to pause a segment activation but with the intent of using that segment again?

Question27: Which data model object category can a Data Cloud user create segments on?

Question28: Which two objects orfields are supported for ingestion using the Salesforce CRM connector?

Question29: An administrator has configured the Salesforce CRM connector and set up a data stream for the Case object. A new custom field called "Business Priority" was created on the Case object. However, that field is not available when trying to add it in the data stream. What could be causing this issue?

Question30: Which data stream category should be assigned to use the data for time-based operations in segmentation and calculated insights?

Question31: A customer has a custom 'Customer_Email_c' object related to the standard 'Contact' object in Salesforce CRM. To which data entity is this mapped?

Question32: Which two characteristics describe the Customer 360 data model?

Question33: What is the first thing a business stakeholder should focus on when considering a Data Cloud implementation?

Question34: Which two applications automatically create activation targets at the time the application is connected to Data Cloud?

Question35: Which three Data Model objects do Reconciliation Rules operate across?

Question36: What happens if no file name is specified in AWS S3 data stream during ingestion?

Question37: Which of the following functions returns the first value from a list that isn't empty?

Question38: Cumulus Financial wants to be able to track the daily transaction volume for of each of its customers in real time and send out a notification as soon it detects volume outside a customer's normal range. How should an administrator accommodate this request?